Marketing

 QUICK REVISION SERIES RAS MAINS   UNIT III :Part B- Management   Modern Concept of Marketing: Modern concept of marketing concentrates majorly on consumer satisfaction. According to this concept, marketing starts from discovery of consumer needs and wants and ends with the satisfaction of those needs and wants.   Draw flow chart like … Read more

Techniques Of Analysis Of Financial Statement

           GS1;PART III;PART C Technique of Analysis of financial statement   Financial statement: They are written records that convey the financial activities and condition of business or entity . It has four major components i.e. Income statement Balance sheets Statement of retained earnings Cash flows   Financial statement analysis: It is a systematic … Read more

Mains Booster-Manufacturing policy of India

Manufacturing policy of India The Government of India has announced a National Manufacturing Policy with the objective of enhancing the share of manufacturing in GDP to 25% within a decade and creating 100 million jobs. The National Investment & Manufacturing Zones (NIMZs) are an important instrumentality of the manufacturing policy. The NIMZs are envisaged as … Read more

Mains Booster-Public Private partnership for inclusive growth

Public Private partnership for inclusive growth Public private partnerships have become increasingly popular in government policy. Especially in the domain of international cooperation and development aid, an increasing part of the budget is spent on public private partnerships. The expectation is that this will enhance the efficiency of public good provisioning, improve local representation and … Read more

Mains Booster-Highlights of the budget,2019

Highlights of current year’s union budget and its analysis Highlights of the budget,2019 Income up to Rs 5 lakh exempted from income tax Standard deduction raised to Rs 50,000 from Rs 40,000 Direct tax proposals to provide Rs 23,000 cr relief to 3 crore taxpayers Persons with gross income up to Rs 6.50 lakh not … Read more

Mains Booster-Recomendations of the 14th Finance commission

Recomendations of the 14th Finance commission Article 280 of the Constitution of India requires the Constitution of a Finance Commission every five years, or earlier.  For the period from 1st April, 2015 to 31st March, 2020,  the 14th Finance Commission (FFC) was constituted by the orders of President on 2nd January, 2013 and submitted its … Read more

Mains Booster-Pricing of public utilities and government policy

Pricing of public utilities and government policy Priority to public There are a number of principles which govern the pricing of public utility services. There are public utilities like education, sewage, roads, etc. which may be supplied free to the public and their costs should be covered through general taxation. Dalton calls it the general … Read more

Mains Booster-Institutions of developmental finance

Institutions of developmental finance A Development Financial institution (DFI) is defined as “an institution endorsed or supported by Government of india primarily to provide development/Project finance to one or more sectors or sub-sectors of the economy. the institution differentiates itself by a thoughtful balance between commercial norms of operation, as adopted by any financial institution … Read more

Mains Booster-Government market borrowings, loans and grants

Government market borrowings, loans and grants There are two types of borrowings : Internal borrowings External borrowings There is third mean of public loan i.e. other liabilities Internal borrowings Internal debt or domestic debt is the part of the total government debt in a country that is owed to lenders within the country. Internal debt’s … Read more