MARKETING MANAGEMENT

  Marketing Management is a social and managerial process by which individuals or firms obtain what they need or want through creating, offering, exchanging products of value with each others.   CORE CONCEPTS OF MARKETING   NEED/ WANT/ DEMAND:   Need: It is state of deprivation of some basic satisfaction.   Want: Desire for specific … Read more

Four Modes of Services under GATT

  Four Modes of Services under GATT Mode 1 Cross border trade, which is defined as delivery of a service from the territory of one   country into the territory of other country; Mode 2 Consumption abroad – this mode covers supply of a service of one country to the service   consumer of any … Read more

Non Co-operation and Khilafat Movement

Montagu-Chelmsford Reforms 1919: Dyarchy In a system called “dyarchy,” the nation-building departments of government — agriculture, education, public works, and the like — were placed under ministers who were individually responsible to the legislature. The departments that made up the “steel frame” of British rule — finance, revenue, and home affairs — were retained by … Read more

Coral Reef and Coral Bleaching

  Coral is actually a living animal. has a symbiotic relationship (each gives something to the other and gets something back in return) With ‘zooxanthellae’ microscopic algae which live on coral [i.e. instead of living on the sea  floor, the algae lives up on the coral which is closer to the ocean surface and so … Read more

Dholpur (Rajasthan) :-Geographical, Historical and Economic Prespective

Dholpur (Rajasthan) District is a district of Rajasthan state in Northern India. The town of Dholpur (Rajasthan) is the district headquarters. Dhaulpur became a separate district in 1982 Dholpur (Rajasthan) according to the Epics was initially known as Dhawalgiri and later on Dhaulagir, and now as Dholpur (Rajasthan). Before the battle of Mahabharat this whole area was under the Yadavs. Whose different … Read more

Financial Inclusion

Financial Inclusion Financial inclusion or inclusive financing is the delivery of financial services at affordable costs to sections of disadvantaged and low-income segments of society, in contrast to financial exclusion where those services are not available or affordable. Government of India has launched an innovative scheme of Jan Dhan Yojna for Financial Inclusion to provide … Read more

Agriculture

Agriculture Sector of Rajathan Major Agricultural Issues of Rajasthan are:-  To achieve self-sufficiency in food production.  To increase Agricultural production and income of farmers / farm labours.  To promote sustainable use of Natural Resources such as Land and Water.  To promote Soil Health Management and Integrated Nutrient Management.  Promote Crop … Read more

 Air masses and fronts

  Airmasses   An airmass is a large body of air with relatively uniform thermal and moisture characteristics. Airmasses cover large regions of the earth, typically several hundred thousand square kilometers. Airmasses can be as deep as the depth of the troposphere or as shallow as 1 to 2 km. Airmasses form when air remains … Read more

Meeting Life Challenges: Stress: Nature, type, Sources, Symptoms, Effects, Stress Management, Promotion of Positive health and well being.

  Stress: – The pattern of responses an organism makes to stimulus event that disturbs the equilibrium and exceeds a person’s ability to cope. NATURE OF STRESS Stress is not a factor that resides in the individual or the environment, instead it is embedded in an ongoing process that involves individuals transacting with their social … Read more

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